Over the past century, endless stories of creativity, innovation and ingenuity have been played out at Milan's renowned expo hub, the Fiera di Milano. Mirroring Italy's economic and social transformations, the Fiera has always embodied the country's cultural heritage and acted as a catalyst for Italian enterprise. It continues to serve as a frame of reference for the contemporary world, always with an eye to the future. Over the past century, endless stories of creativity, innovation and ingenuity have been played out at Milan's renowned expo hub, the Fiera di Milano. Mirroring Italy's economic and social transformations, the Fiera has always embodied the country's cultural heritage and acted as a catalyst for Italian enterprise. It continues to serve as a frame of reference for the contemporary world, always with an eye to the future.